Big East sources in Newport, R.I., told ESPN on Monday that the league wants to establish a new bowl game for its football champion.
No details have been hammered out, but the idea has merit for the league, which apparently is being shut out of its recent berth in the Orange Bowl after that bowl signed an agreement with the Atlantic Coast Conference, not only to play host to the ACC champion when it doesn't make the new four-team playoff, but to let the ACC negotiate the media rights deal for the bowl.
That likely would leave the Big East champ in limbo in two years when the new football postseason kicks off.
Establishing a new bowl -- which the Big 12 and Southeastern Conference did two months ago in the "Champions Bowl," -- would seem to make more sense than working out an agreement with an existing event.
Starting a new bowl would allow the Big East and its new media partner to make a share of revenue for the game, control its location (perhaps New York City) and market the game with its own identity in the postseason landscape.
It's an idea that makes sense.
At the very least, the Big East ought to be able to get Notre Dame involved in a limited partnership. As for other opponent, that could be tricky.
There might be incentive for other leagues not to cooperate with yet another conference looking to establish a postseason foothold. But if the payout is high enough -- and to give the bowl any credibility, it would seem to have to be in at least the current BCS payout range -- luring a team from one of the power leagues should be possible.
Granted the Big East champ could wind up playing the third- or fourth-place team from another league. But the Big East also could automatically extend an invitation to the highest-ranked team not a part of the playoff or other preferred bowls and put together a payoff high enough to make it a good deal for one of those other conferences.
At the very least, it's the kind of move that Big East leadership needs to be making. It's a step toward carving out an altered identity, and if marketed well, could be a better setup than the Big East would get otherwise.
Saturday, August 30 2014 3:51 PM EDT2014-08-30 19:51:46 GMT
The University of Kentucky football team got some big plays from young players and a steady start from quarterback Patrick Towles to pound Tennessee-Martin 59-14 in their first season opener at home since 2007.More >>
The University of Kentucky football team got some big plays from young players and a steady start from quarterback Patrick Towles to pound Tennessee-Martin 59-14 in their first season opener at home since 2007. More >>
Tuesday, August 26 2014 10:16 PM EDT2014-08-27 02:16:12 GMT
Teddy Bridgewater says thank you to U of L students in an ad in its student paper. Eric Crawford photo.
Teddy Bridgewater had one more classy move for University of Louisville students and fans -- he said Thank You with an ad in the semester's first edition of The Louisville Cardinal student newspaper.More >>
Teddy Bridgewater had one more classy move for University of Louisville students and fans -- he said Thank You with an ad in the semester's first edition of The Louisville Cardinal student newspaper. More >>