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LOUISVILLE, Ky. -- (WDRB) The building sits almost nondescript at the corner of 32nd and Greenwood. But inside, you'll find Jesse Lindsay busy fulfilling his dream.
Today is the grand opening of his new business, the Picture Perfect barbershop.
"As a barber, you eventually want to open your own business and run it yourself," he said.
But for Lindsay, this is more than a barbershop. It's a symbol.
Picture Perfect is right across the street from the scene of the May 17th daylight shootings that left 3 people dead. Lindsay hopes his business will help spark of renewal of the neighborhood where he grew up.
"I just think it's going to be a positive symbol. Basically, this is family all around here. So, I think it's going to be a good positive thing for the neighborhood," said Lindsay.
"It's one barbershop. It's one business that's investing in the Parkland neighborhood that is helping to revitalize some hope and reclaiming our streets," said District 1 councilwoman Attica Scott.
Not only is the barbershop on the same corner as the May 17 shootings, it's across the street from the Parkland Boys and Girls Club, which Lindsay credits for keeping him off the streets and out of trouble.
Lindsay and his family want the barbershop to also become a neighborhood gathering place.
"I mean this is our community, and we're taking it back. It just starts, I think, one thing at a time. We're going to start right here and we're going to keep pushing forward," said LIndsay's wife, Ebony.
"There's a lot of people that want better for the west end. There's just a lot of love that we need to start giving to one another and give back to our community," said neighbor Rene Kavanaugh.
Lindsay knows his one shop will not revive a depressed neighborhood all by itself. But it's a start.
"I'm hoping that folks will catch this small business bug and open up more small businesses in the Parkland neighborhood and in West Louisville because folks need to have some job creation, job development and people re-investing in the neighborhoods," said Scott.
"I think it's going to make a big impact. There's a lot of change going on around here," said Lindsay.
Lindsay is already talking about expanding his business and hiring more barbers.