"Likes" on Facebook could reveal your private life - WDRB 41 Louisville News

"Likes" on Facebook could reveal your private life

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LOUISVILLE, Ky. (WDRB) --What you "like" on Facebook could reveal more than you know about your private life.

according to a new study by the University of Cambridge, which looked at the Facebook profiles of more than 58-thousand people.

The study found it's possible to predict potentially private traits just by analyzing Facebook likes.

Those traits include a person's sexual orientation, political leanings, religion, intelligence, emotional stability -- and even if they abuse drugs or alcohol.

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