Blackberry releases new model, Z-10 - WDRB 41 Louisville News

Blackberry releases new model, Z-10

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LOUISIVLLE, Ky. (WDRB) -- The latest Blackberry model, the Z-10 plans to hit stores next week.

So far it's getting mostly positive reviews.

The company is using its biggest marketing budget ever to roll it out.

But there's a big challenge ahead to attract new smartphone users to blackberry, as iphone and android steal market share.

AT and T is the first carrier to sell the new phone.

T-mobile will have it starting Tuesday, and Verizon on Thursday.

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