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LOUISVILLE, Ky. (WDRB) -- Black Friday sales rollover into Cyber Monday as retail giant Amazon.com expects a record year.
WDRB got a behind the scenes look as packages went down conveyor belts as Cyber Monday sales were purchased at the Amazon Fulfillment Center in the River Ridge Commerce Center in Jeffersonville.
It is Amazon's largest such center in North America.
It is a massive building filled with millions of products; boxes moving down conveyor lines with 3,000 busy workers operating complex software to get products to customers as quickly as possible.
It is one of 96 such Amazon centers in the world.
"It is actually our biggest day of the year," says Amazon spokeswoman Sarah Gelman, "last year we sold 25.5 million items on Cyber Monday; that is 306 items per second, so we expect this year to be even bigger.
One of this year's deals for Cyber Monday include a Kindle Fire for $179.
Other deals are being added every 10 minutes as old deals run out.
With an uncertain economy, shoppers continue to look for bargains and today should be a good day to find those on-line.
Despite the sometimes questionable economy, the shopping season is at least off to a strong start.
e-Commerce sales rose 20 percent on Thanksgiving Day compared to a year ago.
But the question is will shoppers continue to buy between now and Christmas.
Amazon, the world's largest on-line retailer thinks they will.
"I think people like shopping on-line," says Gelman, "it nice when they can stay at home and shop and avoid the crowds.
Cyber Monday joins Thanksgiving Day, Black Friday, and Small Business Saturday to kick off the shopping season although it really began weeks ago.
Analysts say Cyber Monday sales could top a record $2 billion.
Last year Amazon customers ordered more than 26.5 million items worldwide which is a record breaking 306 items per second.
Cyber Monday was created by marketing companies in 2005 to encourage people to shop on-line.