Aloft Hotel set to open in Louisville - WDRB 41 Louisville News

Aloft Hotel set to open in Louisville

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LOUISVILLE, Ky. (WDRB) - Starwood Hotels & Resorts Worldwide, Inc. announced Wednesday that the Aloft brand will soon arrive in Louisville, according to a press release.

Aloft Louisville Downtown is scheduled to open in April 2015 in the city's central business district. The newly-built Aloft Hotel will feature 167 loft-like rooms.

"The Aloft brand is a terrific match for the lively city of Louisville and will likely attract savvy travelers and young professionals with its urban design and live music offerings," said Brian McGuinness, Senior Vice President, Specialty Select Brands for Starwood. "Propelled by phenomenal demand, Aloft is rapidly expanding its footprint in markets worldwide."

Aloft Louisville Downtown will be within walking distance to the KFC Yum! Center, the Kentucky Center for the Performing Arts, Waterfront Park and the shops, dining and entertainment at the Fourth Street Live complex. 
 
Hotel facilities will include the brand's signature WXYZ bar, Splash pool, 24-hour fitness center and 2,000 square feet of meeting space.
 
"Aloft Louisville Downtown will bring new energy to the city's downtown hotel market by providing a fresh new option that is both stylish and affordable," said Allison Reid, Senior Vice President of North America Development for Starwood Hotels & Resorts Worldwide, Inc. "With its urban design, social atmosphere and live music offerings, Aloft has emerged as a top choice among owners and the next generation of travelers in markets across North America."
 
Aloft recently announced that select properties will roll out Keyless Check-In, allowing guests to use their smartphones to check in to the hotel and open their guestroom door. This follows on the heels of Smart Check-In, the first mobile check-in using RFID technology to truly bypass the front desk available at 14 Aloft properties.
 
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