JEFFERSONTOWN, Ky. (WDRB) -- It is a company that has been in business for almost a half century.

And its new owner has a few new ideas on how to bring some fun into your backyard.

Custom built pools are the specialty of Gym and Swim. They are more than just rectangular holes in the ground.

They come with waterfalls, fiber-optic lighting, and automatic pool cleaning devices.

"Through the development of processes and new techniques we have learned to build what I would call extreme pools," says Shane Bosemer, the new owner of Gym and Swim.

He purchased the company just three weeks ago after working there for more than 30 years.

"I started when I was 15 years old building pools, it was a summer job," he says.

Business is strong. But now that he has taken ownership of the company he plans to create a new division that will concentrate on building entry level and mid-range pools.

"I don't necessarily want to call them economy pools," he says, "but something that is a little more affordable for the average family, high quality at a lower price."

Right now the company builds pools in the $30,000 to half million dollar range.

Over the years it has won a number of awards.

It uses computer design software that gives customers a look at how the pool will be when it is finished.

The company also does commercial work as well as building pools for cities, subdivisions and clubs.

On Wednesday Bosemer is headed for Holiday World where he is working on a water project to go along with a new amusement ride.

Just after Bosemer closed the deal to purchase the company he moved it from Lyndon to a new location in Jeffersontown.

"Hopefully we can stay where we are for a few years, build up some revenue and then build our own new place," he says.

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