LOUISVILLE, Ky. (WDRB) -- Ironman will stay in Louisville for at least another five years and organizers say a new date will make it even more popular. The triathlon includes a 2.4 mile swim, a 112 mile bike ride and a 26.2 mile run.
As part of a new contract with the city, the triathlon will be held the second Sunday in October instead of during the month of August -- which many have considered part of the toughness and grit of Louisville's event.
"This has allowed us to add to our brand as a compassionate city," Mayor Fischer said. "By changing the dates from August to October, people are going to feel much better about themselves physically when they finish this race."
Since the Ironman event was first held in Louisville in 2007, organizers say more than 16,000 people from around the world have attended, spending about $36 million in the region.