Air war is largely one-sided currently in race for Kentucky gove - WDRB 41 Louisville News

Air war is largely one-sided currently in race for Kentucky governor

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LOUISVILLE, Ky. (WDRB) -- It's exactly seven weeks until election day, and the airwaves are filled with TV ads for the Kentucky governor's race.

But one candidate has yet to join the air war.

Jack Conway began running ads this summer, while Matt Bevin's campaign has not yet aired a single TV spot.

Still, that may not necessarily be a bad thing.

Democrat Jack Conway’s commercials are ever present and relentless in their message.Conway is painting Republican Matt Bevin as untrustworthy.

"I think it's a legitimate question to ask. What's he hiding? You’ve got to have some level of transparency if you're running for governor," Conway told WDRB last month.

But beyond the message, Democratic consultant Bob Gunnell says what's really interesting is the timing.

"If they're going negative this quick in the campaign, this early in the campaign, it shows you that this race is a dead heat," he said.

So far, there's been no on-air response from the Bevin campaign. He has not run a single ad.

"We'll be putting our message out there. It's starting to get out there now. Outside groups are running ads," said Bevin.

Indeed, the independent pro-Bevin Republican Governor's association is running ads supporting him, and attacking Conway. The outside money is allowing Bevin to save his for the campaign stretch run.

"Certainly you don't want to spend all your money early because people forget about it. People pay the most attention in the last weeks, so that's when you want to make sure you're giving them something to think about," said Bevin.

Conway, who has more funds available, is putting the dollars to work right now.

"I've been taking on a month's worth of negative attacks, and I think the people of the state need to understand the difference between our candidacy and his," said Conway.

They are two campaigns with two different strategies.

"They must like their strategy. Jack likes his strategy. We'll see who wins in the end," said Gunnell.

A pro-Conway PAC also ran attack ads against Bevin, so there is outside money coming in for both sides. It's another sign that this race is very competitive.

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