New hearing aid technology could improve patients' self-confiden - WDRB 41 Louisville News

New hearing aid technology could improve patients' self-confidence

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LOUISVILLE, Ky. (WDRB) -- Many patients come into the Heuser Hearing Institute for hearing aids. But they're often scared because of the stigma that comes with wearing the device. But cutting-edge technology is giving them a new sense of self-confidence.

Joelle Beisel is eager to meet her new patient.

The patient, however, seems nervous. That’s because her hearing is starting to fail her, and she doesn't know why.

Beisel, an instrument specialist at the institute, knows first-hand just how scary hearing loss can be.

“My hearing loss was found when I was 8 years old," Beisel said. "I didn't understand why I was losing my hearing. "It was a confusing situation for me."

A failed surgical procedure made her problem worse. So she was left with one option: hearing aids.

"I didn't want to be different," Beisel admitted.

Many patients are uncomfortable with wearing the older model hearing aids because they’re larger and more noticeable, but the “Lyric” technology fits deep into the ear canal where you can't even see it.

They're disposable, similar to contact lenses.

After wearing them for so many weeks, the batteries die and it's time for a new set.

Lyric costs about $1,700 per ear, per year.

You can even wear them in the shower.

“They don't have to worry about taking them on and off or changing the battery,” said Beisel.

 The Heuser Hearing Institute is the only non-profit in Louisville that offers the Lyric hearing aids.

All proceeds from the organization go directly to the Heuser Hearing & Language Academy.

"That's why I do what I do. I’m very passionate about people here, people like myself. I can hold their hand and walk them through it because I've been there.” Beisel shared.

Heuser Hearing & Language Academy will host its annual fundraiser, “The Sound Beginnings Breakfast,” on Tuesday, November 17, 8:00 – 9:30 a.m. at the downtown campus located at 117 E. Kentucky Street.  

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