LOUISVILLE, Ky. (WDRB) -- Small businesses in west Louisville showed what they had to offer as part of Small Business Saturday.

It wasn’t your typical afternoon at Blue Palm Accessories on West Broadway. This is usually where store manager Regina Whitlow does hair, but Saturday the space was shared with other retailers to set up shop and showcase what they have.

The event was called Shop Small West and was part of the Louisville Independent Business Alliance.

“With this being a close knit community we do know each other ... we see familiar faces,” Whitlow said. “We want people to get to know us and let us know we’re just people that is trying to make a living.”

Some smaller businesses, new to West Broadway, say it has taken a while to get the word out and they still need help since so many people shop in southeast end of the city.

“A lot of people don’t know we are here,” said Sherrell Anderson, who owns DN Surprise Florists and Gifts as well as a catering business. “Don’t forget about us because when you order from an online florist, guess what? They send that order directly to your Louisville florist and we do the job anyway.”

Lyles Mall also took part, as vendors used their space to showcase their pride and results of hard work.

While parents shopped, kids had time to chat with Santa.

“A lot of money leaves west Louisville and it doesn’t need to. It needs to stay right here and keep circulating within the community and the best way to do that is by spending it at a local business,” Executive Director of Louisville Independent Business Alliance Jennifer Rubenstein said.  

The creation of a West Louisville Business Directory website was also announced Saturday, to allow those on the west end to better stay in touch with what each other has to offer.

“We like to try and be a model for the younger ones coming up to let them know if we can do it, you can do it,” Whitlow said.  

Last year more than $12.0 billion was spent at independently owned establishments on Small Business Saturday.

For more information on LIBA West, click here.

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