The Southeastern Conference is distributing more than $1 billion to its 16 universities for the 2024-25 fiscal year, which ended last August. The total distribution of $1.03 billion jumped more than $200 million from the previous year. The current total includes $37.4 million retained by universities that participated in the College Football Playoff and bowl games. The amount distributed from the conference office, including bowl revenue retained by participants, averaged $72.4 million for schools with full year financial participation. Oklahoma and Texas, which joined the conference in July 2024, received distributions of $2.6 million and $12.1 million, respectively.