Louisville Kroger stores to discontinue senior discount - WDRB 41 Louisville News

Louisville Kroger stores to discontinue senior discount

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LOUISVILLE, Ky. (WDRB) -- There will be no more senior discounts at local Kroger stores.

Kroger's Louisville Division plans to discontinue its Senior Discount Program for stores in Kentucky and southern Indiana.

Instead, Kroger said it's going to offer lower prices throughout its stores to benefit all of its customers. Kroger said its goal is to make the shopping experience easier. A release says 3,000 items are now marked at a lower price. 

"I don't like it," shopper Brian Bradley said Wednesday. "No discount. You're going to have to show me if they are going to lower prices around the store, how is that going to affect what we were getting for 5 percent on Thursday."

The last day for senior citizens to receive the 5 percent discount will be Thursday, June 22.

Kroger said there are several ways to continue to save, including the use of fuel points, coupons and the Free Friday download.

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