LOUISVILLE, Ky. (WDRB) — A Louisville-based bank is making a big play in the world of college sports.
Fifth Third Bank has formed a Name, Image and Likeness (NIL) program comprised of 26 student athletes from across the country, reported by our partners at Louisville Business First.
The student-athletes apart of Team Fifth Third will be featured in social media videos highlighting their athletic careers, showing what it takes to play Division 1 college basketball and also advertising the bank.
"College basketball fans are some of the most passionate supporters in sports, and Fifth Third shares that same enthusiasm for supporting the student-athletes who represent their schools, hometowns and their families," Carolyn David, Fifth Third's marketing head, said in a news release.
NIL rules changed July 1, 2021 when the NCAA began to allow college student-athletes to profit from their name, image and likeness, and control how their image is used.
The 26 student-athletics that make up Team Fifth Third are the following:
- Walter Clayton Jr., a senior guard at the University of Florida
- Gabe Cupps, a sophomore guard at Indiana University
- Alexia Hassett, a junior forward at the University of Florida
- Dailyn Swain, a sophomore guard/forward at Xavier University
- Micah Handlogten, a junior center at the University of Florida
- Ryan Conwell, a junior guard at Xavier University
- Ivy Wolf, a senior guard at the University of Dayton
- Sion James, a grad student guard at Duke University
- Jillian Hayes, a senior forward at the University of Cincinnati
- Chloe Kitts, a junior forward at the University of South Carolina
- Dillon Mitchell, a junior forward at the University of Cincinnati
- Bree Hall, a senior guard at the University of South Carolina
- Reigan Richardson, a senior guard at Duke University
- Sydney Parrish, a grad student guard at Indiana University
- Dan Skillings Jr., a junior guard at the University of Cincinnati
- Kylee Kitts, a freshman guard/forward at the University of Florida
- Javon Bennett, a junior guard at the University of Dayton
- Nick Pringle, a grad student forward at the University of South Carolina
- Myles Rice, a redshirt sophomore guard at Indiana University
- Mackenzie Givens, a freshman guard/forward at Xavier University
- Anthony Leal, a senior guard at Indiana University
- Dayvion McKnight, a grad student guard at Xavier University
- Rayvon Griffith, a redshirt freshman guard at the University of Cincinnati
- Cam Scott, a freshman guard at the University of South Carolina
- Will Richard, a senior guard at the University of Florida
- Zed Key, a grad student forward at the University of Dayton.
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