Louisville’s football players piled off the plane Friday in their white sweatsuits. But they weren’t arriving to play a game. They were entering a branding ecosystem.
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Last year, UK Surplus saved the university about $1 million.
The public relations, marketing and advertising agency has been transforming its bell tower into a nutcracker for six years.
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The inventor coined the phrase, 'Set it and forget it.'
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Costco's membership fee usually increases every five to 5.5 years.
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Shoppers on Thursday weren’t slowed down one bit by their huge turkey feasts.