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Greater Louisville Inc. unveiled its outlook for downtown Louisville in 2025, focusing on key issues such as safety, tourism and business development.
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Tourism officials are expecting 2025 to bring unprecedented economic gains, projecting an impact of nearly $4.2 billion for the local economy this year.
More than $70 million in incentives were envisioned to help bring the iconic event to Louisville, documents show.
Kentucky tourism officials signed off on tax breaks for a project that would 'expand the overall visitor experience through cocktail and culinary education, fine dining, tasting room, and bourbon library.'
Happy hours were banned in the state in 1985 to help reduce drunk driving.
More infrastructure investments are planned for the future.
Louisville will play host to the 150th Kentucky Derby, the 2024 PGA Championship and an ever-growing bourbon scene.
Travel website "The Points Guy" said you can celebrate with the eighth annual Bourbon & Beyond Festival and the Kentucky Bourbon Festival.
Brook Pearce brought girls basketball teams to Louisville all the way from Australia for the opportunity to get them in front of college coaches. But a trip down the court is just a small part of the "Run 4 the Roses" experience.
Louisville received $13.7 million in funding for tourism, law enforcement and pedestrian safety.