Sixty years after it invented sports drinks, Gatorade is making a surprising pivot: It’s no longer focusing primarily on athletes. PepsiCo, Gatorade’s parent company, says the brand wants to broaden its reach to non-athletes who are looking for ways to hydrate, whether they’re on a long flight or nursing a hangover. New packaging highlights the specific ways Gatorade’s various drinks and powders work and the research behind them. The change reflects U.S. consumers’ booming interest in beverages with perceived health benefits. Rivals like Powerade and LMNT have also recently introduced products designed for non-athletes.
Federal health officials will meet this summer to consider easing restrictions on a controversial group of drugs popular with followers of Robert F. Kennedy Jr.'s Make America Healthy Again movement.
Keith Kaiser tries some alternative pain relief therapies.
Dietary supplement companies are pushing to expand the types of ingredients they can use in their products. The Food and Drug Administration is holding a meeting Friday to discuss the issue. The changes sought by the industry could open the door to more supplements containing peptides, probiotics and other trendy wellness ingredients. Companies want the FDA to broaden its definition of a dietary ingredient to substances that aren't found in foods. The meeting follows vows from Health Secretary Robert F. Kennedy Jr. to “end the war at FDA” on dietary supplements and other popular wellness products.
Wellness influencer Dr. Casey Means' nomination to become U.S. surgeon general is stalled a month after senators grilled her on vaccines during a tense confirmation hearing. The delay deepens doubts about Means' ability to secure the votes she needs amid concerns over the Trump administration's approach to health policy. Means likely needs support from every Republican on the Senate health committee for her nomination to move forward. But after last month’s hearing, Republican Sens. Lisa Murkowski of Alaska and Susan Collins of Maine told reporters they still had questions for Means. The White House has reinforced its support for Means, a Stanford-educated physician who left her Oregon surgical residency program.
Keith Kaiser learns about the best things to put in his body.
Anyone can open the Feminine Hygiene Community Boxes and take whatever they may need.
Louisville leaders cut the ribbon on The Summit Wellness Center in a grand opening ceremony Tuesday morning.
New interim leadership for the Louisville Metro Department of Public Health and Wellness was appointed on Wednesday by Mayor Craig Greenberg.
The first appointments are July 18-19 from 9 a.m. to 4 p.m.