Don't Waste Your Money | What stores offer the best Black Friday deals this year

LOUISVILLE, Ky. (WDRB) -- Black Friday is almost here, and many major retailers have already rolled out early bargains. With the biggest shopping day of the year quickly approaching, experts say now is the time to plan your strategy to score the deepest discounts.

The traditional chaotic scenes of packed stores and long lines have become a thing of the past. Instead, retailers are spreading out their sales, with Walmart kicking off its first wave of Black Friday deals on Nov. 14.

Shoppers say they’re already keeping an eye on early promotions, and many prefer to avoid in-store crowds altogether by shopping online.

Studies from DealNews and WalletHub show that certain retailers specialize in offering the best discounts on specific types of products. Here’s where experts say you’ll find the strongest deals:

Macy’s: Best for clothing
JCPenney: Strongest in home goods
Kohl’s: Great for clothing, jewelry and earning Kohl’s Cash
Target: Electronics and toys
Walmart: Off-brand TVs, gaming gear and toys
Best Buy: Name-brand TVs and laptops

Best Buy representatives say large-screen TVs — 75 inches and above — were among last year’s most popular items, and that trend is expected to continue in 2025. Some retailers are even showcasing 100-inch models as part of this year’s promotions.

Target is also expected to feature strong deals on kitchen and home items, including popular picks like Keurig coffee makers. Walmart is offering discounts on small electronics such as the Apple Watch.

A new WalletHub report lists the retailers with the biggest expected Black Friday markdowns for 2025: