Phil Mickelson lines up a shot on the 18th hole during the first round of the Bedminster Invitational LIV Golf tournament in Bedminster, N.J., Friday, July 29, 2022. (AP Photo/Seth Wenig)
Brooks Koepka speaks during a news conference before the U.S. Open Championship golf tournament at The Los Angeles Country Club on Tuesday, June 13, 2023, in Los Angeles. (AP Photo/Chris Carlson)
Bryson DeChambeau waves after his chip on the 16th hole during the first round of the PGA Championship golf tournament at Oak Hill Country Club on Thursday, May 18, 2023, in Pittsford, N.Y. (AP Photo/Seth Wenig)
Dustin Johnson of the United States, left, and Phil Mickelson of the United States greet each other on the first tee during the first round of the inaugural LIV Golf Invitational at the Centurion Club in St. Albans, England, Thursday, June 9, 2022. (AP Photo/Alastair Grant)
Phil Mickelson lines up a shot on the 18th hole during the first round of the Bedminster Invitational LIV Golf tournament in Bedminster, N.J., Friday, July 29, 2022. (AP Photo/Seth Wenig)
Phil Mickelson lines up a shot on the 18th hole during the first round of the Bedminster Invitational LIV Golf tournament in Bedminster, N.J., Friday, July 29, 2022. (AP Photo/Seth Wenig)
Brooks Koepka speaks during a news conference before the U.S. Open Championship golf tournament at The Los Angeles Country Club on Tuesday, June 13, 2023, in Los Angeles. (AP Photo/Chris Carlson)
Bryson DeChambeau waves after his chip on the 16th hole during the first round of the PGA Championship golf tournament at Oak Hill Country Club on Thursday, May 18, 2023, in Pittsford, N.Y. (AP Photo/Seth Wenig)
Dustin Johnson of the United States, left, and Phil Mickelson of the United States greet each other on the first tee during the first round of the inaugural LIV Golf Invitational at the Centurion Club in St. Albans, England, Thursday, June 9, 2022. (AP Photo/Alastair Grant)
LOUISVILLE, Ky. (WDRB) -- The fourth PGA Championship at Valhalla Golf Club will have a much different feel than those that preceded it. The game of golf has changed dramatically since the best players in the world last came to Louisville, the result of a Middle Eastern monarch's efforts to use sports investment to legitimize his country on a global scale.
Confused? Welcome to the club. It's kind of like this:
Let's say a foreign government swimming in oil riches needed a public relations win and wanted to get into the horse racing business.
Let's say it showed up in Kentucky and paid a few of the best trainers millions of dollars to bring their prized thoroughbreds to race at Louisville Downs on the first Saturday in May.
It sounds ridiculous, right? The stands would be mostly empty. The atmosphere would be strange. But that's fine, because the results wouldn't really matter. Everyone already got paid. And while the Kentucky Derby would still be held at Churchill Downs, a few of the biggest names in the sport wouldn't be there. Everyone would feel a little cheated — especially the fans.
There, in Louisville terms, is where professional golf sits today.
For most of the year, nine of the top 50 players in the world play on the LIV Golf tour, a controversial venture 100% funded by the investment arm of the Saudi Arabian government. In a veiled effort to wash its oil money and cleanse its reputation, LIV's backers lured players from the PGA Tour with 10- and even 11-figure contracts. The vast majority of the money comes not from playing well and winning events but from simply showing up.
Scottie Scheffler pumps his fist after making par on the 16th hole of the final round of the Phoenix Open golf tournament, Sunday, Feb. 12, 2023, in Scottsdale, Ariz. (AP Photo/Darryl Webb)
Brooks Koepka celebrates with the Wanamaker trophy after winning the PGA Championship golf tournament at Oak Hill Country Club on Sunday, May 21, 2023, in Pittsford, N.Y.(AP Photo/Eric Gay)
Tiger Woods hits from the fairway on the 12th hole during the final round of the Genesis Invitational golf tournament at Riviera Country Club, Sunday, Feb. 19, 2023, in the Pacific Palisades area of Los Angeles. (AP Photo/Ryan Kang)
Rory McIlroy of Northern Ireland plays his second shot on 3rd hole during the final round of the Hero Dubai Desert Classic golf tournament, in Dubai, United Arab Emirates, Sunday, Jan. 21, 2024. (AP Photo/Kamran Jebreili)
FILE - Jordan Spieth walks on the the first tee during the first round of the St. Jude Championship golf tournament Thursday, Aug. 10, 2023, in Memphis, Tenn. Jordan Spieth is replacing Rory McIlroy on the PGA Tour policy board and will finish out the term that runs until the end of next year. PGA Tour Commissioner Jay Monahan announced the move to players on Monday morning, Nov. 20. (AP Photo/George Walker IV, File)
Keegan Bradley watches his tee shot on the second hole of the South Course at Torrey Pines during the first round of the Farmers Insurance Open golf tournament, Wednesday, Jan. 24, 2024, in San Diego. (AP Photo/Gregory Bull)
John Daly II, left walks off the fourth green with father John Daly during the second round of the PNC Championship golf tournament Sunday, Dec. 19, 2021, in Orlando, Fla. (AP Photo/Scott Audette)
Jason Day gestures after finishing the 18th hole at Pebble Beach Golf Links during the third round of the AT&T Pebble Beach National Pro-Am golf tournament in Pebble Beach, Calif., Saturday, Feb. 3, 2024. (AP Photo/Ryan Sun)
Adam Scott, of Australia, watches his approach shot on the third fairway during the third round of the Genesis Invitational golf tournament at Riviera Country Club Saturday, Feb. 17, 2024, in the Pacific Palisades area of Los Angeles. (AP Photo/Ryan Kang)
Jason Dufner chips onto the ninth green during the second round of the Wyndham Championship golf tournament, Friday, Aug. 5, 2022, in Greensboro, N.C. (AP Photo/Reinhold Matay)
Padraig Harrington of Ireland plays his second shot on 10th hole during the first round of the Hero Dubai Desert Classic golf tournament, in Dubai, United Arab Emirates, Thursday, Jan. 18, 2024. (AP Photo/Kamran Jebreili)
Martin Kaymer of Germany tees off during the first day of the French Open Golf tournament at Paris National course in Guyancourt, west of Paris, France, Thursday, June 29, 2017. (AP Photo/Michel Euler)
Shaun Micheel hits off the seventh tee during the first round of the PGA Championship golf tournament, Thursday, May 16, 2019, at Bethpage Black in Farmingdale, N.Y. (AP Photo/Julio Cortez)
Phil Mickelson celebrates after winning the final round at the PGA Championship golf tournament on the Ocean Course, Sunday, May 23, 2021, in Kiawah Island, S.C. (AP Photo/David J. Phillip)
Collin Morikawa acknowledges the gallery on the third green during the first round of The Sentry golf event, Thursday, Jan. 4, 2024, at Kapalua Plantation Course in Kapalua, Hawaii. (AP Photo/Matt York)
Jimmy Walker watches his drive off the ninth tee during the third round of the RBC Heritage golf tournament, Saturday, April 15, 2023, in Hilton Head Island, S.C. (AP Photo/Stephen B. Morton)
Yang Yong-eun of South Korea tees off at the 13th hole during the round one match of the Hong Kong Open golf tournament Thursday Dec. 1, 2011. (AP Photo/King Cheung)
Hideki Matsuyama, of Japan, waves after a birdie on the eighth hole during the final round of the Masters golf tournament on Sunday, April 11, 2021, in Augusta, Ga. (AP Photo/Charlie Riedel)
Jon Rahm, of Spain, lines up a putt on the 14th hole during the first round of the PGA Championship golf tournament at Oak Hill Country Club on Thursday, May 18, 2023, in Pittsford, N.Y. (AP Photo/Eric Gay)
Wyndham Clark celebrates on the 18th hole after winning the U.S. Open golf tournament at Los Angeles Country Club on Sunday, June 18, 2023, in Los Angeles. (AP Photo/George Walker IV)
Bryson DeChambeau waves after his chip on the 16th hole during the first round of the PGA Championship golf tournament at Oak Hill Country Club on Thursday, May 18, 2023, in Pittsford, N.Y. (AP Photo/Seth Wenig)
Matt Fitzpatrick hits from the eighth tee during the first round of the St. Jude Championship golf tournament Thursday, Aug. 10, 2023, in Memphis, Tenn. (AP Photo/George Walker IV)
Gary Woodland chips off the 17th green during the final round of the U.S. Open Championship golf tournament Sunday, June 16, 2019, in Pebble Beach, Calif. (AP Photo/Marcio Jose Sanchez)
Brian Harman hits from the fairway on the 11th hole during the second round of the Masters golf tournament on Friday, April 9, 2021, in Augusta, Ga. (AP Photo/Charlie Riedel)
Ireland's Shane Lowry tees off on the 5th hole during the third round of the British Open Golf Championships at Royal Portrush in Northern Ireland, Saturday, July 20, 2019.(AP Photo/Peter Morrison)
Francesco Molinari, of Italy, lines up a putt on the second green during the first round of the Arnold Palmer Invitational golf tournament, Thursday, March 2, 2023, in Orlando, Fla. (AP Photo/Phelan M. Ebenhack)
Cameron Smith, of Australia, tees off on the 18th hole during the first round at the Masters golf tournament on Thursday, April 7, 2022, in Augusta, Ga. (AP Photo/Charlie Riedel)
Justin Rose, of England, waves after his putt on the eighth hole during the second round of the U.S. Open golf tournament Friday, June 14, 2019, in Pebble Beach, Calif. (AP Photo/Marcio Jose Sanchez)
Lucas Glover hits a shot during the third round of the Arnold Palmer Invitational golf tournament Saturday, March 9, 2024, in Orlando, Fla. (AP Photo/John Raoux)
Patrick Reed pumps his fist on the 18th hole as he wins on the Northern Trust golf tournament at Liberty National Golf Course, Sunday, Aug. 11, 2019, in Jersey City, N.J. (AP Photo/Mark Lennihan)
Major champions in the 2024 PGA Championship field at Valhalla Golf Club
Scottie Scheffler pumps his fist after making par on the 16th hole of the final round of the Phoenix Open golf tournament, Sunday, Feb. 12, 2023, in Scottsdale, Ariz. (AP Photo/Darryl Webb)
Brooks Koepka celebrates with the Wanamaker trophy after winning the PGA Championship golf tournament at Oak Hill Country Club on Sunday, May 21, 2023, in Pittsford, N.Y.(AP Photo/Eric Gay)
PGA Tour professional Justin Thomas speaks to reporters at Harmony Landing Golf Club on April 20, 2023.
ERIC CRAWFORD
Tiger Woods hits from the fairway on the 12th hole during the final round of the Genesis Invitational golf tournament at Riviera Country Club, Sunday, Feb. 19, 2023, in the Pacific Palisades area of Los Angeles. (AP Photo/Ryan Kang)
Rory McIlroy of Northern Ireland plays his second shot on 3rd hole during the final round of the Hero Dubai Desert Classic golf tournament, in Dubai, United Arab Emirates, Sunday, Jan. 21, 2024. (AP Photo/Kamran Jebreili)
Kamran Jebreili
Dustin Johnson pumps his fist after wining the the Masters golf tournament Sunday, Nov. 15, 2020, in Augusta, Ga. (AP Photo/Charlie Riedel)
FILE - Jordan Spieth walks on the the first tee during the first round of the St. Jude Championship golf tournament Thursday, Aug. 10, 2023, in Memphis, Tenn. Jordan Spieth is replacing Rory McIlroy on the PGA Tour policy board and will finish out the term that runs until the end of next year. PGA Tour Commissioner Jay Monahan announced the move to players on Monday morning, Nov. 20. (AP Photo/George Walker IV, File)
George Walker IV
Keegan Bradley watches his tee shot on the second hole of the South Course at Torrey Pines during the first round of the Farmers Insurance Open golf tournament, Wednesday, Jan. 24, 2024, in San Diego. (AP Photo/Gregory Bull)
Gregory Bull
John Daly II, left walks off the fourth green with father John Daly during the second round of the PNC Championship golf tournament Sunday, Dec. 19, 2021, in Orlando, Fla. (AP Photo/Scott Audette)
Jason Day gestures after finishing the 18th hole at Pebble Beach Golf Links during the third round of the AT&T Pebble Beach National Pro-Am golf tournament in Pebble Beach, Calif., Saturday, Feb. 3, 2024. (AP Photo/Ryan Sun)
Ryan Sun
Adam Scott, of Australia, watches his approach shot on the third fairway during the third round of the Genesis Invitational golf tournament at Riviera Country Club Saturday, Feb. 17, 2024, in the Pacific Palisades area of Los Angeles. (AP Photo/Ryan Kang)
Ryan Kang
Jason Dufner chips onto the ninth green during the second round of the Wyndham Championship golf tournament, Friday, Aug. 5, 2022, in Greensboro, N.C. (AP Photo/Reinhold Matay)
Rerinhold Matay
Padraig Harrington of Ireland plays his second shot on 10th hole during the first round of the Hero Dubai Desert Classic golf tournament, in Dubai, United Arab Emirates, Thursday, Jan. 18, 2024. (AP Photo/Kamran Jebreili)
Kamran Jebreili
Martin Kaymer of Germany tees off during the first day of the French Open Golf tournament at Paris National course in Guyancourt, west of Paris, France, Thursday, June 29, 2017. (AP Photo/Michel Euler)
Michel Euler
Shaun Micheel hits off the seventh tee during the first round of the PGA Championship golf tournament, Thursday, May 16, 2019, at Bethpage Black in Farmingdale, N.Y. (AP Photo/Julio Cortez)
Julio Cortez
Phil Mickelson celebrates after winning the final round at the PGA Championship golf tournament on the Ocean Course, Sunday, May 23, 2021, in Kiawah Island, S.C. (AP Photo/David J. Phillip)
Collin Morikawa acknowledges the gallery on the third green during the first round of The Sentry golf event, Thursday, Jan. 4, 2024, at Kapalua Plantation Course in Kapalua, Hawaii. (AP Photo/Matt York)
Matt York
Jimmy Walker watches his drive off the ninth tee during the third round of the RBC Heritage golf tournament, Saturday, April 15, 2023, in Hilton Head Island, S.C. (AP Photo/Stephen B. Morton)
Stephen B. Morton
Yang Yong-eun of South Korea tees off at the 13th hole during the round one match of the Hong Kong Open golf tournament Thursday Dec. 1, 2011. (AP Photo/King Cheung)
Kin Cheung
Hideki Matsuyama, of Japan, waves after a birdie on the eighth hole during the final round of the Masters golf tournament on Sunday, April 11, 2021, in Augusta, Ga. (AP Photo/Charlie Riedel)
Jon Rahm, of Spain, lines up a putt on the 14th hole during the first round of the PGA Championship golf tournament at Oak Hill Country Club on Thursday, May 18, 2023, in Pittsford, N.Y. (AP Photo/Eric Gay)
Wyndham Clark celebrates on the 18th hole after winning the U.S. Open golf tournament at Los Angeles Country Club on Sunday, June 18, 2023, in Los Angeles. (AP Photo/George Walker IV)
Bryson DeChambeau waves after his chip on the 16th hole during the first round of the PGA Championship golf tournament at Oak Hill Country Club on Thursday, May 18, 2023, in Pittsford, N.Y. (AP Photo/Seth Wenig)
Matt Fitzpatrick hits from the eighth tee during the first round of the St. Jude Championship golf tournament Thursday, Aug. 10, 2023, in Memphis, Tenn. (AP Photo/George Walker IV)
George Walker IV
Gary Woodland chips off the 17th green during the final round of the U.S. Open Championship golf tournament Sunday, June 16, 2019, in Pebble Beach, Calif. (AP Photo/Marcio Jose Sanchez)
Brian Harman hits from the fairway on the 11th hole during the second round of the Masters golf tournament on Friday, April 9, 2021, in Augusta, Ga. (AP Photo/Charlie Riedel)
Ireland's Shane Lowry tees off on the 5th hole during the third round of the British Open Golf Championships at Royal Portrush in Northern Ireland, Saturday, July 20, 2019.(AP Photo/Peter Morrison)
Francesco Molinari, of Italy, lines up a putt on the second green during the first round of the Arnold Palmer Invitational golf tournament, Thursday, March 2, 2023, in Orlando, Fla. (AP Photo/Phelan M. Ebenhack)
Phelan M. Ebenhack
Cameron Smith, of Australia, tees off on the 18th hole during the first round at the Masters golf tournament on Thursday, April 7, 2022, in Augusta, Ga. (AP Photo/Charlie Riedel)
Justin Rose, of England, waves after his putt on the eighth hole during the second round of the U.S. Open golf tournament Friday, June 14, 2019, in Pebble Beach, Calif. (AP Photo/Marcio Jose Sanchez)
Lucas Glover hits a shot during the third round of the Arnold Palmer Invitational golf tournament Saturday, March 9, 2024, in Orlando, Fla. (AP Photo/John Raoux)
John Raoux
Patrick Reed pumps his fist on the 18th hole as he wins on the Northern Trust golf tournament at Liberty National Golf Course, Sunday, Aug. 11, 2019, in Jersey City, N.J. (AP Photo/Mark Lennihan)
Rich Beem current official PGA TOUR headshot. (Photo by Tracy Wilcox/PGA TOUR)
Tracy Wilcox
Dustin Johnson, Brooks Koepka, Bryson DeChambeau and Sergio Garcia are just a handful of the major champions that took the money and fled the PGA Tour.
"I think what they've done is they've turned their back on what has allowed them to get to this position," Tiger Woods said of the first players to join LIV. "… I just don't understand it."
LIV events are only 54 holes played at — by PGA Tour standards — mediocre golf courses. They see extremely low TV ratings and miniscule attendance figures compared to even the most pedestrian PGA Tour events. That's immaterial to the end goal, though. As they've done with Formula 1, English Premier League soccer and plenty of other projects, the goal for the Saudis is simply to involve themselves in legitimate ventures.
So what's felt at times like a hostile takeover of professional golf leaves the sport in crisis. LIV players are no longer allowed to play in PGA Tour events, and their absence has been greatly felt in the week-to-week grind of the tour. The big events aren't quite as big, and the small events can be downright forgettable.
Those who've stayed with the PGA Tour — out of principle, quasi-bribery or an adherence to tradition — will denigrate LIV while readily admitting things aren't great in professional golf. And while a merger between the two sides is likely coming down the road, in many ways, the dam has broken. What once was will never be again.
"It would be much better being together and moving forward together for the good of the game. That's my opinion of it," said Rory McIlroy, one of LIV's biggest critics from the beginning who has since softened his ire in hopes of a compromise. "So, to me, the faster that we can all get back together and start to play and start to have the strongest fields possible, I think, is great for golf."
LIV players can, however, still participate in golf's four major championships: the Masters, PGA Championship, U.S. Open and Open Championship. And make no mistake: Sixteen LIV players will be at Valhalla, and several of them can absolutely hoist the Wanamaker Trophy.
Koepka, who won his third PGA Championship last year at Oak Hill Country Club in New York, is a great course fit and known far and wide as a big game hunter. Jon Rahm, LIV's biggest coup, is one of the five best players in the world and won the 2023 Masters. Joaquin Neimann may be playing the best of any LIV player this year and, despite a lack of major championship success, is considered by many a top-15 player in the world.
All that's to say major championships mean more in 2024 than they ever have. It's the only four times all year when you can legitimately argue the best players in the world are competing against each other. This PGA Championship will be a return to the norm and, the golf world can only hope, a look to the future. For four days, the greed and pettiness will give way to an old-fashioned test of elite golf. Things have been turned upside down, but the majors still feel momentous.
So cherish it, golf fans. Louisville will serve as the backdrop for the world's best competing for one of golf's most-coveted prizes. And this year, it has a little something extra.